Al Fakher Hookah Tobacco

Founded in 1999, Al Fakher is the most widely distributed hookah tobacco brand in the world, trusted in over 100 countries and beloved by generations of shisha enthusiasts. Originating in the Middle East, Al Fakher blends tradition with innovation to deliver consistently smooth, flavorful tobacco crafted with precision and care. Its commitment to quality, cultural relevance, and creative expression has made it a global leader in the industry. Al Fakher’s philosophy honors heritage while embracing progress, partnering with expert blenders and flavor artists to elevate the hookah experience. With over two decades of excellence, the brand continues to unite people through immersive flavors and shared moments. Shisha, for Al Fakher, is more than smoke—it’s a celebration of connection, storytelling, and global community. Driven by purpose and passion, Al Fakher remains at the forefront of shisha culture, inspiring enjoyment one puff at a time.