The Grandmasters of Flavor
Founded by a lifelong tobacco expert whose journey began in 1963, Adalya has become one of the most recognized hookah tobacco brands worldwide. After earning a degree in Tobacco Technology and managing a café, he launched Adalya in 2007 to meet growing demand for premium tobacco. Now sold in 87 countries, Adalya is Turkey’s largest hookah tobacco producer and ranks second globally. Known for bold innovation and handcrafted blends, each flavor reflects the rich traditions of the Mediterranean and Middle East. Adalya’s commitment to quality, employee wellbeing, and community support drives its global success. With a vision rooted in peace and enjoyment, Adalya continues to elevate the hookah experience through artisan craftsmanship and customer-focused innovation—making it a favorite among enthusiasts seeking flavor, heritage, and connection.
